How animations help with internal corporate training

Effective internal corporate training requires clear explanations, consistency, and engagement. Animations make complex topics understandable, link abstract processes to concrete images, and ensure consistent knowledge transfer, regardless of the trainer, location, or time. From e-learning and onboarding to change management and compliance training, animation increases knowledge retention, reduces training costs, and creates content that can be used immediately on the intranet, LMS, or during live sessions.

August 8, 2024

Discover how 2D, 3D, and whiteboard animations can accelerate e-learning, onboarding, and change management. Practical tips, examples, and best practices.

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Why animation enhances learning

Animations combine visuals, text, and audio, allowing information to be processed more quickly and retained more effectively. By simplifying the content, you eliminate distractions and focus attention on the essence of a process or skill. Storytelling provides context and meaning, which enhances motivation and understanding. Moreover, an animation is always consistent in quality and timing, ensuring your trainees consistently learn what truly matters. Add microlearning to that, and you get bite-sized lessons that employees can view on demand, exactly when they need new knowledge.

Applications within your organization

E-learning and microlearning modules

With explanatory animations, you can create scalable e-learning content that’s easy to break down into microlearning modules. Think of short modules lasting 60 to 180 seconds, each with a single, clear learning objective. Employees can complete the modules at their own pace and review them at any time. A practical benefit: you produce the content once and reuse it repeatedly—for onboarding, recertification, and knowledge refreshers. Link the video to a quiz or assignment in your LMS to measure understanding and progress. Thanks to voice-overs, subtitles, and localized versions, you can easily roll out training internationally; consider an animated video in multiple languages for international teams. You’ll find practical tips for clear audio in our blog on voice-overs and audio design for instructional animations.

Change Management and Internal Updates

New processes, systems, or strategies require crystal-clear explanations. Animations help overcome resistance by concisely showing what’s changing, why it’s necessary, and what the impact is for each role. You visualize the desired behavior, outline before-and-after scenarios, and provide clear next steps. Because the video is always available, everyone can catch up at their own pace, which minimizes confusion and misunderstandings. Handy in practice: publish a 60-second teaser on the intranet or in Teams, and link to a more detailed animation with concrete instructions and frequently asked questions.

Onboarding of new employees

Speed up the onboarding process with a series of short animations covering your company’s mission, core values, security basics, IT setup, and work processes. This saves your mentors’ time, ensures a consistent message, and helps new colleagues feel up to speed and engaged more quickly. You can find more examples and tips in our blog post on using animations for internal training and onboarding.

Software and Process Training

Show step-by-step how to use CRM, ERP, or a specialized tool, without the distractions of live screencasts. Use animated interface elements to highlight exactly the right click paths, warnings, and best practices. Include short scenarios for each use case so employees can immediately recognize what’s relevant to their daily work. The result: fewer support tickets and faster adoption. For internal product training, a product instruction animation is ideal for clear knowledge transfer. An instruction animation bundles these steps into short, repeatable modules.

HR, Policy, and Compliance

Policies, codes of conduct, and safety guidelines only truly come to life when you make them concrete. With animations, you can translate policies into relatable situations and demonstrate desired behavior. Think of privacy by design, information security, occupational health and safety, or inclusion. Safety instruction animations (toolbox sessions) work particularly well in the workplace. Want practical benefits and examples? Then read our blog about safety instructions with animation. Short modules with clear calls to action and a review question ensure understanding, while recurring reminders keep the knowledge fresh throughout the year.

How to Create Training Animations That Work

An effective training video is focused, concise, and action-oriented. Start with the learning objective and tailor the content to your target audience’s real-world experience. Keep each module short and focus each video on a single topic. Choose a style that aligns with your brand, and ensure the content is accessible and measurable.

  • Target audience and learning objective: For each module, formulate one measurable learning objective and link it to specific tasks.
  • Length and structure: 60 to 180 seconds per microlearning module, with a clear introduction, main content, and call to action.
  • Style and Branding: Choose 2D, 3D, whiteboard, or motion graphics that suit your brand and topic.
  • Accessibility: Provide captions, transcripts, and accessible color contrasts; consider offering multiple languages.
  • Distribution and Measurement Deliver content in formats suitable for intranets and LMS platforms, and track viewing behavior and test results. This allows you to measure the effectiveness of animated videos against learning objectives and KPIs.

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