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What is AI product animation?

AI product animation involves creating product videos in which AI is used to accelerate or enrich parts of the production process. This includes generating visuals, varying styles, or automating certain edits. At Animation Agency , we Animation Agency AI with proven 2D techniques and everything involved in 3D animation. This allows us to maintain control, brand consistency, and detail accuracy, while saving time and delivering more variants. Want to learn the basics and how it works step by step? Read: What is AI animation?

In practice, you start with a clear script, storyboard, and style choices. We then deploy AI where it adds value, such as for look development, image enhancement, or rapid language variants. The end result is a high-quality product animation that is technically sound, conversion-oriented, and easily scalable to formats for social media, websites, ads, and trade show displays. You can read more about AI-driven processes and possibilities at AI animation.

When should you choose AI-driven product animation?

AI product animation is ideal if you are looking for speed, scalability, and creative variety without compromising on brand and product quality. Examples of use:

  • Product launches—quickly create a hero video and social cutdowns in multiple formats.
  • E-commerce - short product features, color variants, and pack shots that convert immediately.
  • Advertisements and social media—testing dynamic variations on target audience, platform, and language.
  • Explanatory animations - clarifying complex operations with 2D or 3D visuals.
  • Technical animation for products—exploded views, CAD to animation, simulations, and material details.
  • Localization—voice-overs, subtitles, and CTAs in multiple languages in a short time.

Proud partners

We are privileged to work for these wonderful brands and are proud of the trust we have earned from our 700+ customers.

Animation Agency is a great partner to have in your network. They think along with our needs and the lines are short, making them a pleasure to work with. Highly recommended!"

Veerle Dachard Van Enschut

Veerle Dachard Van Enschut

Mosaic World

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Brand marketer

"Nice team, professional approach and good result. Thanks guys!"

Bram Verdonk

Bram Verdonk

No Comply

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Owner

"A pleasant and professional cooperation! Fine club with good and fast communication. Thinking along and able to process our feedback quickly. This together resulted in a beautiful animation as we envisioned it."

Jaimy Matthijsse

Jaimy Matthijsse

KAW Architects

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Architect

Practical example

For INSPACE, we developed an explainer video and campaign material using a hybrid workflow: traditional 2D and 3D animation supplemented with AI-driven techniques. This allowed us to quickly test styles, scale up assets, and deliver variants for each channel. The result: a clear product story with sleek visuals, ready for distribution and A/B testing in multiple markets. See also case: product animations for RDR Car Sculptures.

Have 3D animation made

TUe

Integrated Circuits - Explainers

Have product animation made

MaxoRize

Wellness without interruption

Have an explanation animation made

INSPACE

INSPACE - Tech Explainer

Have 2D animation made

AM

StartHub

Have 3D animation made

VANDERLANDE

FASTPICK

Have 3D animation made

Solar Plan

New generation of micro-inverters

Have product animation made

SalarFusion

The power of simplicity

Animation company Eindhoven

Solar Plan

Charge 2

Have animation made

Monoma

Practical solutions for your vacant real estate

Have 3D animation made

Schleifenbauer Products

Next generation PDU hardware

Why Animation Agency

Animation Agency for ambitious brands and scale-ups that want to move forward with content that performs. We deliver high-quality, customized animations and combine creative strategy with efficient production. Expect a committed team that thinks along with you, gives honest advice, and keeps going until it's right. With experience in 2D, 3D, and AI-driven workflows, we offer the flexibility you need to switch gears quickly while making a difference in your brand experience.

  • Customized branding—no templates, but consistent brand assets
  • Scalable - variants per channel, target group, and language
  • Quality - high level of detail and finish
  • Experience with premium brands—and a pragmatic approach that works

Because we offer both 2D and 3D, you can choose exactly what suits you best: from stylized 2D explanatory animation to hyperrealistic 3D animation. AI helps us work faster and more consistently, and you benefit from higher output and better performance per channel.

Our hybrid workflow: AI + 2D/3D

We work with a hybrid workflow in which AI is used intelligently alongside our traditional animation expertise. This allows us to guarantee quality and control over every detail.

  • Intake and concept - defining the goal, target group, message, and KPIs.
  • Script and storyboard - establishing the storyline, shots, and visual flow.
  • Style development—determine look and feel, with AI-supported variations for faster choices.
  • Asset creation - 2D illustrations and 3D models, possibly based on CAD or product photos.
  • AI enrichment—generative elements, image refinement, or motion variants where relevant.
  • Animation and compositing - high-level finishing of movement, timing, lighting, and materials.
  • Audio and versions - voice-over, sound design, subtitling, and multilingual variants.
  • Delivery—formats for web, social media, ads, and events, plus customized revision rounds.

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Delivery time and lead time

The turnaround time depends on complexity and number of variants. As a guideline: 2D product animations take 2-4 weeks, 3D product animations take 3-6 weeks. Thanks to AI, we can often iterate faster, especially with style frames, variants, and localizations. Do you have a hard deadline or campaign window? We'll plan smartly together so you go live on time.

Costs and budget

The cost of an AI product animation depends on its length, whether it is 2D or 3D, the level of detail, the number of variants, and the languages. AI can make production more efficient, but craftsmanship remains crucial for quality and brand consistency. Factors that determine the price:

  • Length and number of versions or formats
  • 2D, 3D, or a hybrid approach
  • Complexity of models, materials, and simulations
  • Licenses and any stock or AI tooling
  • Voice-over, music, and localization

We are happy to help you explore different scenarios and budget options, from a compact product video to a modular package with social assets. Want to get an idea of the price? Read AI animation costs.

Here we answer frequently asked questions about AI product animation, production approach, and deployment per channel.

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