The short answer: the price of an animation video depends on style, length and level of detail. In the Dutch market, most projects range between €3,000 and €10,000 per minute, with outliers lower and higher based on quality and service. At Animation Agency , custom projects average between €2,000 and €9,000. Below you can read exactly what the costs consist of, what you can expect per price range, and how 2D, motion graphics, 3D and stop motion affect the price. So you can quickly assess which budget fits your goal and desired impact. Want to explore the options and budgets per approach? Have an animation made: options and budget.
October 23, 2025
The final investment is the result of multiple choices. You'll find more background in our methodology. Here are the key price drivers and what they mean in practice for your budget and bottom line:
The ranges below will help you more quickly estimate what to expect for your budget.
Our custom projects start around €2,000 and typically go up to €9,000, depending on style, length and detail. You get an all-in approach with a 100 percent satisfaction guarantee. That means you know in advance what you'll receive and what choices will impact the price.
Sample projects include TransIP, Engie, Taco Bell, AMStartHub, VANDERLANDE FASTPICK and Zonneplan. Want to know quickly what your animation video will cost? Ask for a no-obligation estimate based on your goal, target audience and desired style.
2D animation is versatile, recognizable and often the best balance between impact and investment. Think of explainer animations with custom illustrations, icons, infographics and limited character animation. The price is mainly determined by the number of unique scenes and the level of detail in the drawings. A clean 2D style with consistent branding makes complex messages understandable in a short time, saving cost on length.
In terms of budget, you often see 2D projects in the mid to high end, depending on customization. In the middle you already achieve strong quality with script, storyboard, voice-over and music included. As you move towards the higher segment, there is more nuance in movements, rich transitions and character work. Useful for propositions that want to maximize brand experience and distinction without the complexity of 3D.
Motion graphics is a 2D technique with a focus on typography, icons and form language. Perfect for data-driven stories, product features and process explanations. Because it requires less complex illustration and character work, motion graphics is usually faster to produce and budget-friendly. The power lies in clear rhythm between voice-over, visuals and music, making information more memorable.
In cost, motion graphics often falls in the budget to mid-range. With a smart script, a tight storyboard and consistent house style, you get a lot of quality per minute. This style also scales well to short social versions. Choose motion graphics if you are primarily looking for clarity, pace and brand consistency with a competitive price-performance ratio.
3D animation delivers realistic product shots, virtual cameras and dynamic perspectives. This is ideal for high-tech, industrial, healthcare or real estate, where form, function or perception of space is essential. 3D requires modeling, materials, lighting and rendering. This makes it more intensive in hours and computing power than 2D, with a higher cost per minute and tighter scheduling.
In terms of budget, 3D usually starts at the higher end. You invest in models that you can later repurpose for product variations, how-to's or social snippets. Tip: Focus on the most important features in short shots. That way you keep the length limited and the impact high. For mixed media, you can combine 2D overlays with 3D core shots to balance cost and quality.
Stop motion gives a crafty, tactile look with objects or papercraft. The production process involves set construction, lighting and frame-by-frame photography. This makes it labor-intensive and less flexible with changes. Choose this style if tactile appeal and originality are crucial to your brand. Budget-wise, it often falls into the higher end for relatively short videos.
Target market price: €3,000 to €10,000, depending on style and detail. At Animation Agency , 60 seconds is often between €2,500 and €7,500.
For most business goals, you end up with between €3,000 and €8,000. The biggest variables are style choice, length and degree of customization.
Projects are rarely charged purely on an hourly rate. Indicatively, professional rates are often between €75 and €125 per hour, depending on expertise.
3D is more expensive due to modeling and rendering. Count on 30 to 100 percent more than comparable 2D, depending on complexity.
Expect 60 to 80 percent of the price of a 60-second video. Short videos still need concept, design and sound.
Yes, reusing style, characters and assets lowers cost per additional video. Multiple variants or languages often provide economies of scale.
Our all-in approach transparently includes music, stock and software upfront. Additional languages or campaign materials we coordinate separately.
Average of 3 to 6 weeks for 60 to 90 seconds. Complex 3D or multiple languages require more time. Clear feedback planning speeds up.
Want to know exactly what your animation video will cost? Share your goal, target audience, desired style and length. We'll send you a sharp, transparent indication within 24 hours and proactively think about impact and budget. Or request the animation video price list directly.
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